We can handle the truth: Opportunities for truth in political advertising

by Bill Browne

Truth in political advertising laws are supported by 84% of Australians. Successful models include industry self-regulation in New Zealand and making misleading advertising an offence in South Australia. Decisions about what constitutes “the truth” may be fraught, but they are routinely made by companies and regulators under consumer law. Australia can choose from a variety of models, but some form of truth in political advertising should be legislated.

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