What does $50,000 buy in a population survey?
Authors
This piece is a comparison between a phone surveying and an internet surveying, costing $56,000 and $6000, and lasting one month and six days respectively. The participants were common in sex, state/territory, country of birth, working status, highest level of education, household income and area of residence; and only had marginal differences in age. As internet access increases and landlines decrease there will be more use of internet surveys which are quicker, cheaper, and give similar results.